The first time I tried this (2006 vintage, perhaps?), it was a gift. It was a calculated gift from one of my favourite suppliers. Calculated gifts are very different from samples. Samples can be any old rubbish that needs to be sold. Calculated gifts, however, are things that people believe in, and want you to believe in too.
It worked. We stock the wine. I cracked this open to teach a promising young staff member about Spain's upcoming groovy region.
Violet-edged and quite dark.
The nose is floral and dusty with crushed violet petals and a juicy dark fruit lingering behind them.
Gentle dust coats the palate with dried flowers, violet and lavender and then the fruit emerges, quite juicy and purple - plum and blackberry. Really a joy to drink and kind of a wine of itself. Not terribly derivative or reminiscent of any other region. Bravo.
****
Tasted 2 Feb 2011 at Luvians Bottleshop.